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SOME CURRENT ISSUES
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AAA Car Care – lumped Durham and Raleigh together
under the airport name while listing other cities individually; areas
clarified for future promotions
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Completed
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Raleigh N&O – mis-located Durham-based
Burt’s Bees as located in Morrisville; confusing street
delivery designation led to the error, corrected reporter, editor, and PR
representative
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Completed
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RaleighDurham.com – Datelined with
“Raleigh, NC” a DCVB news release about Durham
visitors’ economic impact; correction made with publisher and
editor
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Completed
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DR Horton Homes – misusing
“Raleigh-Durham” as the name of the region; in
discussion with regional PR contact on solutions
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Progress Made
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LinkedIn.com – misusing the airport name
“Raleigh/Durham” as the name of the Research Triangle Region in
member identification; director of corporate communications open to
change
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Progress Made
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Priceline.com – misusing “Raleigh” as
the name of RDU International Airport; to date, Priceline refuses to
use the accurate airport name because its GDS provider Worldspan
doesn’t; national travel blogger Christopher Elliott is checking into
it
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Progress Made
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Google Maps/Navteq – new ballpark missing from
Google maps; old ballpark mislabeled by new ballpark’s name; changes
completed at Navteq; Google to be corrected with quarterly update late
March
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Progress Made
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Opentable.com – homepage lumping Durham, Raleigh,
and Chapel Hill together as one place, although users can search by
individual community; considering change for homepage redesign
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Progress Made
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Hotwire.com – misusing airport name as the name of a
city, assuming there is one airport per city; some references to “Raleigh-Durham”
corrected
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Progress Made
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SmithGroup – misusing airport name as location of
American Tobacco Campus, Downtown Durham location, while using city
names for other locations; correction under consideration by corporate
communications
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Progress Made
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Atreus Homes & Communities – listing Durham
neighborhoods under the heading “Raleigh”; in the
process of changing
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Progress Made
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Fodors.com – grouping “Raleigh-Durham
with Chapel Hill” as a destination, including Raleigh-centric
copy
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In Progress
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Congressman Hayes’ Office – release misidentified
the N.C. School of Science and Math as located in Raleigh; Image
Watch Keeper assisting with correction
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In Progress
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AT&T – sending Raleigh-centric promotions to
Durham residents; correction requested to VP marketing and regional
marketing rep, no response yet
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In Progress
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Facebook.com – misusing the airport name
“Raleigh/Durham” as the name of the region
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In Progress
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KB Home – Durham homes listed under
“Raleigh” heading, Raleigh-centric mapping of properties; in
contact with corporate communications
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In Progress
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